Prasong Runnakorn, the owner of Nina's Coffee, decided to use two models dressed in only panties and heels, with aprons covering their fun bags in the hopes of attracting customers to his café.

One model, Minggomut 'Ming' Kongsawas, posed for pictures while the other, Arisa Suwannawong, was featured in a video. When the owner posted the scantily clad women online last week, he definitely turned some heads, but it probably wasn't the attention he was looking for. In the extremely conservative country of Thailand, sharing these pictures turned out to be a crime, and now the owner is facing a potentially harsh punishment, including 3-5 years in jail and a fine of 100,000 Thai baht ($3,165 US).